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2351
2351. THE IMPACT OF PRODUCT DIFFERENTIATION STRATEGY ON SALES PERFORMANCE

CHAPTER  ONE

INTRODUCTION: The World is fast becoming a global village and a necessary tool for this process is communication of which communication is a key player. The development in the telecommunication industry all over the world is very rapid as one innovation replaces another in a matter of weeks.  A major breakthrough is the wireless telephone system which comes in either fixed wireless telephone lines or the global system of mobil...

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2352. THE NIGERIAN PROPERTY RATING SYSTEM: A CRITICAL ANALYSIS

CHAPTER ONE

INTRODUCTION

The division of Nigeria into a greater number of states in 1976 resulted in the development of new urban centres, the rapid expansion of which raised the demand for financially supporting the supply of public services. Taxation on real estate is a significant contributor to the overall financial resources. Reforming the property tax is one of the options...

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2353. THE NIGERIA POLICE AND MOCKERY OF COMMON GOOD

CHAPTER ONE

1.0 GENERAL INTRODUCTION

BACKGROUND: Mind cast on some capitalist societies shows that sometimes, pursuit of personal interest overrides and militates against the realization of common good. Ipso facto, Nigerian society has...

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2354. THE NIGERIA MEDIA UNDER THE MILITARY RULE

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: As one of the most important institutions in nay organized human society, the media is always objected to play vital roles in the society. The obligation is, in many ways self imposed and goes well with the freedom to report comment participate and publish which the media always fifth for, guards very jealousy and cherish e...

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2355. THE NIGERIA AND INDIA TRADE AND OTHERS RELATIONSHIP

CHAPTER ONE

INTRODUCTION

1.1 BACKGROUND OF THE STUDY 

The bilateral relations between the Republic of India and the Federal Republic of Nigeria have considerably expanded in recent years with both nations building strategic and commercial ties. Oil-rich Nigeria stated recently that India has replaced the United States as its largest crude importer 20 – 25 percent of India&...

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2356. THE NEXUS BETWEEN WEIGHT AND BLOOD PRESSURE PATIENTS HIGH BLOOD PRESSURE PATIENTS

CHAPTER ONE

Introduction

Background of the Study: The number of people who are diagnosed with hypertension is on the rise, and studies have shown that being overweight makes the symptoms of this illness significantly worse for the patient. That is to say, the more the person's overall weight gain, the greater the likelihood that they may develop hypertension in the future Mori TA (2007). Being overweight and suffering...

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2357. THE NEXUS BETWEEN DEMOCRACY AND NATIONAL DEVELOPMENT: A CASE STUDY OF BUHARI ADMINISTRATION (2015-2023)

CHAPTER ONE

INTRODUCTION

Background of the study: The link between democracy and country growth is generally recognized political scholar. This is due to the fact that democracy plays a critical role in creating effective governance and encouraging national growth. According to Nwuke, (2016), the emphasis on enhancing people's socioeconomic well-being is a definin...

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2358. THE NEW TESTAMENT PRINCIPLES OF CHURCH FINANCING IN NIGERIA (A CASE STUDY OF FOUR-SQUARE CHURCH AND CATHOLIC CHURCH)

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: Money they say is a spirit and it has principles that govern it, both in church and the world at large.From the amount of time spent on investigating this matter of the principles of church financing in some New Testament churches, we have come to a well-reasoned conclusion that finance/money is the only topic of importance...

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2359. THE NEW MINIMUM WAGE AND ITS IMPLEMENTATION ON THE PERFORMANCE OF THE EMPLOYEES IN GOVERNMENT PARASTATAL

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: One of the key reasons why people work and labor is to generate income in the form of compensation and salary, especially when they work for a company. Every firm, whether private or public, sets the amount of wage given to an employee in such a way that the lowest pay provided meets their basic needs, even if it is not pro...

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2360. THE NEED FOR PROPER STORE KEEPING IN A MANUFACTURING COMPANY

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: The stores function is a vital part of industrial concerns, public and private utility undertaking agricultural enterprises, municipal authorities, armed services and Government department and it must be design to suit the needs of the organization it services. There is therefore, no standard system which can be universally...

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2361. THE NEED FOR EFFECTIVE MANAGEMENT: AN EXAMINATION OF ORGANIZATIONAL POLICIES AND PROCEDURES (A CASE STUDY OF UNION BANK OF NIGERIA PLC)

CHAPTER ONE

INTRODUCTION

The need for effective management of organizational policies and procedures must be more sensitive to customer are and also order to up grade the workforce with exquisite training and motivation so as to union a winner or devil a set objective which is the main target.

BACKGROUND OF THE STUDY

T...

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2362. THE NATIONAL EFFECTS OF EXCHANGE RATE CHANGES ON FOREIGN DEBT SERVICE IN NIGERIA

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: By the year 1970’s and early 1980’s external debt obligation of Nigeria was very significant, but assumed crisis and disagreement in the late 1990’s. However, external debt or internal debt obligations results from disagreements between the Fiscal operations of the government when the total expenditure exc...

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2363. THE MOBILIZATION OF WOMEN IN ILORIN POLITICS 1979-2003

CHAPTER ONE

INTRODUCTION: Gender incongruity in politics is a worldwide phenomenon, literature abounds showing that the level of women’s participation at the highest level of political activity accounts for their invisibility in the top positions of power. Locally and internationally, such low representation cut across countries with different political systems and at different stage of economic development. In Nigeria, it would appear th...

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2364. THE MILITARY AND NIGERIA POLITICS: AN ASSESSMENT OF THE DOMINATION OF THE MILITARY OF THE NIGERIA POLITICAL SPACE 1999 TO 2015

CHAPTER ONE

INTRODUCTION

Background of the study: The name “Nigeria” was coined by Flora Shaw, who later became the wife of Lord Lugard, the British colonial administrator, on 8 January 1897, which she used as the title of an article in The Times (Meek, 1960), to describe the vast land around the River Niger and its basin. It was then called Niger-area, bu...

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2365. THE MENACE OF FULANI HERDSMEN BANDITRY ATTACKS ON NIGERIAN CHURCHES

CHAPTER ONE

INTRODUCTION

Background of the Study: From the dawn of the 21st century with a terrible acceleration in recent years, there has been a continued increase in verified reporting of the killings, rapes, mutilations and abductions of Christians in Nigeria. Houses, churches, towns, and agricultural fields are often set on fire during these assaults. In the first six...

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2366. THE MATERIAL COMPOSITION IN THE PROCESSING OF CANDLE PRODUCTION

CHAPTER ONE

INTRODUCTION: The word candle is derived from the Latin word "candera," which roughly translates to mean "to shine." Before the invention of electricity, candles were the only source of artificial light. The first candles were made from tallow, and then they were fashioned from beeswax and whale oil before paraffin, soy, and other vegetable-based waxes...

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2367. THE MASS MEDIA AND COVERAGE OF SPORTS PROGRAMMES IN NIGERIA

CHAPTER I

INTRODUCTION

Background to the study: The responsibilities of the mass media as a social institution cannot be over emphasized, it is not therefore an over statement to point out here that the co-existence of the society and the functionality of government and its agencies are the reason the mass media exist.  This means that the mass media have responsibilities that are meant to keep the society in pea...

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2368. THE MANAGEMENT OF INSURANCE COMPANIES TOWARDS THE DEVELOPMENT OF BUSINESS ENTERPRISES

CHAPTER ONE

INTRODUCTION: Life is full of risk and every human being is confronted with possibility that one day one of these hazards which form part of life may befall them because one financial loss or the other. The purpose of insurance is to indemnify the victims for the financial loss they might have suffered as a result of these risks. Risk is a  concept that denotes a potential n...

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2369. THE MARKETING OF GINGER IN KADUNA STATE, NIGERIA

CHAPTER ONE

INTRODUCTION

BACKGROUND INFORMATTON: Nigeria has in recent years, been involved in executing painfid economic recovery programmes arising from recession in international oil market and changes in the macroeconomic direction of the world. This is the consequence of dependence on a monolitic (crude oil) economy at the expense of other untapped economic reso...

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2370. THE MARKETING STRATEGY AND CONSUMER PURCHASE BEHAVIOR

CHAPTER ONE

INTRODUCTION

1.1 Background to the study

All business organizations perform two basic functions we are production and marketing of goods and services ideas, events organizations, places and personalities for the satisfaction of consumer/clients wants and needs. Marketing has developed in importance and complexity. It is perhaps the most dynamic compli...

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2371. THE MANAGEMENT OF WORKFORCE DIVERSITY IN PUBLIC ORGANIZATIONS IN NIGERIA

CHAPTER ONE

INTRODUCTION

BACKGROUND STUDY: In Nigeria, workplace diversity has been widely attributed to the demographic composition of a workforce, whether in the private or public sector. In empirical studies, diversity is usually measured using the compositional approach, otherwise known as Surface-level or demographic diversity which refers to the extent to which...

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2372. THE LEVEL OF HOME ECONOMICS EDUCATION LITERACY AMONG SECONDARY SCHOOL STUDENTS

CHAPTER ONE

INTRODUCTION

Background to the Study: Home economics is a subject that serves as a foundation for skill development among students and proper attention must therefore be paid to its development to encourage students to always have keen interest on the subject. Home Economics according to Okaru, (1994) is one of the subjects provided for the National Policy on E...

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2373. THE INVENTORY MANAGEMENT AND CORPORATE PROFITABILITY OF A MANUFACTURING COMPANY

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: Inventory covers the greatest part of the assets of any firm; therefore the need for inventory control cannot be overemphasized as it is a means for improving the performance of manufacturing companies. Inventory can be defined as a record a business current assets including property owned, the value of raw materials, work-...

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2374. THE LAND USE ACT OF 1978: APPRAISAL, PROBLEMS AND PROSPECTS

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: The importance of land to man on earth through all ages can hardly be overemphasized. Land, though represents only about two-fifth of the earth’s surface, it provides a platform on which man’s activities are predicated. It is however ironical that while the world population increases, the land in supply appears...

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2375. THE KNOWLEDGE AND PRACTICE OF MALARIA PREVENTION AMONG CAREGIVERS OF PATIENTS ADMITTED TO STATE HOSPITAL, OTA OGUN STATE

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: Malaria is one of the most serious health problems facing the world today. The World Health Organization estimates that over 300 million new cases of malaria arise a year, with approximately two to three million deaths resulting from contraction. Malaria is endemic in tropical Africa, with an estimated 90% of the total malaria incidence and deaths occurring there, particula...

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