1. ANALYSIS OF THE PROBLEMS OF PETROLEUM PRODUCTS DISTRIBUTION IN NIGERIA
Background to the Study: Production is not complete until the goods get to consumers for whom they are meant. A typical firm will discover that the consumers of its product are scattered abroad. The firms decisions to distribute its products directly through own sales outlets or indirectly through marketing intermediaries ie (Wholesalers or retailers) alone in not enough to the goods to consumers the firms has to ensure that the products are actually available at or made avai...