3426. THE RELATIONSHIP BETWEEN LOCAL COMMUNITIES AWARENESS OF INSURANCE AND THE DEMAND FOR LIFE INSURANCE PRODUCTS
ABSTRACT: The main aim of this study is to examine the influence of insurance awareness on the demand for life insurance products in Lagos State, specifically concentrating on the population of Alimosho Local Government Area. The research study utilised a survey research design and applied a straightforward sampling method to recruit a total of 150 participants. A carefully constructed survey was administered to a sample of 150 individuals, resulting in a tot...