DESIGN AND IMPLEMENTATION OF A WEB-BASED SOCIAL NETWORKING SITE FOR STAFF AND STUDENTS

ABSTRACT: In recent times, there has been a significant surge in the popularity of online Social Networking Sites (SNSs). There exist a multitude of online platforms that are specifically designed for the purpose of establishing and managing professional connections, as well as facilitating the discovery and dissemination of various forms of information. Online social networks are a novel sort of information network that exhibits notable distinctions from preexisting networks. The findings of the study indicate that individuals frequently utilise the internet, particularly social networking platforms, as a means to establish and reestablish connections with their acquaintances and relatives. The objectives of this study are to explore the potential of online contexts in enhancing various dimensions of offline connections and to examine how they contribute to the promotion of individuality within the social fabric of the community. In order to facilitate the creation of a social platform, it is imperative to provide a medium that encourages students and staff members to engage in ethical decision-making around self-disclosure and appropriate conduct. The study employed the Structured System Analysis Design and Methodology (SSADM) as the chosen methodology to investigate the impact of website design on the usability of a social networking platform, as well as to develop the necessary tools for content sharing among its members. Social network sites (SNSs) have become a subject of interest for both academic and industry researchers due to their capabilities and extensive user base. The paper provides an overview of the characteristics of social networking sites (SNSs) and presents a detailed description. In the subsequent section, we offer a particular viewpoint on the historical progression of these places by examining relevant scholarly works, elucidating significant shifts and advancements. Following a concise overview of current academic literature on social networking sites, this study culminates with a discussion of potential avenues for future research.