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1. THE MARKETING STRATEGY AND CONSUMER PURCHASE BEHAVIOR

CHAPTER ONE

INTRODUCTION

1.1 Background to the study

All business organizations perform two basic functions we are production and marketing of goods and services ide...

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2. THE IMPACT OF MODERN OFFICE MACHINES ON SECRETARIES

CHAPTER ONE

INTRODUCTION

BACKGROUND TO THE STUDY: For decades now, fast changes have been taking place in all facets of human life including the office environment. This is as...

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