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1. AN ASSESSMENT OF POLITICAL ADVERTISING ON ELECTORATES IN THE 2015 PRESIDENTIAL ELECTION

Abstract: World over, political aspirants adopt the use of diverse campaign strategies such as political advertising in order to sensitize the electorates to vote in their favor. These advertisements often present an exaggeration of what the society stand to gain by voting for the aspirant, as we...

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2. ASSESSMENT OF DIVERSIFICATION AS A SURVIVAL AND GROWTH STRATEGY

Abstract : The competitive nature of the economy, cause many products and services to lose their distinctiveness, the competitors’ offering of lower prices, and the deteriorating public perception of the business organizations have called for the strategies,  and publi...

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3. IMPACT OF CREDIT MANAGEMENT IN THE BANKING INDUSTRY

Background of the study: Credit management in our banking sector today has taken a different dimension from what it used to be. The banking industry has adopted a lot of strategies in checking credit management in order to stay in business. Thu the banking industry in Nigeria has...

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4. IMPACT OF MOTHER TONGUE ON STUDENTS PERFORMANCE IN ENGLISH LANGUAGE

The background of the study: The significance of acquiring skill in the English language as a foundation for achieving competence in other academic areas cannot be overstated. The acquisition of knowledge holds significant importance in the realms of education, economy, and national growth within...

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5. THE IMPACT OF UNEMPLOYMENT ON ECONOMIC GROWTH IN NIGERIA (1970-2010)

Abstract: Unemployment is a phrase used in economics to describe a scenario in which individuals who are actively seeking employment are unable to secure job opportunities. The measure of unemployment is commonly represented as a proportion, denoted as a percentage, relative...

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6. MERGERS AND ACQUISITIONS IN THE NIGERIAN BANKING INDUSTRY

Background of study: Mergers and acquisitions have emerged as a strategic tool for achieving corporate expansion and growth. Analyses have the banks to benefit from new business opportunities that would be created by change in the regulatory and technological environment.

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7. RELEVANCE OF STRATEGIC MANAGEMENT IN A COMPETITIVE BANKING ENVIRONMENT

​​​​​​Background of the study: Firms are facing turbulent operating environments characterized by changing technologies and markets that represent both problems and opportunities. Technology has catalyzed this change and innovation is increasingly becoming the norm to keep pace w...

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8. THE IMPACT OF COMPUTERIZATION ON THE PRODUCT CREATION AND SERVICE DELIVERY

BACKGROUND OF THE STUDY: Today’s business environment is very dynamic and undergoes rapid changes as a result of technological innovation, increased awareness and demands from customers. The application of information and communication technological concept...

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9. A CRITICAL SURVEY OF ADVERTISING AS A DETERMINANT OF CUSTOMER PATRONAGE IN THE FAST FOOD INDUSTRY

ABSTRACT: The research work titled “the relevant of advertising as a determinant of customer patronage for fast food (a case study of Chiky and Early in Owerri Metropolis was carried out with objectives. To determine how advertising has affected the decisio...

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10. A CRITICAL SURVEY ON THE USE OF MARKETING RESEARCH IN A MARKETING ORGANIZATION

ABSTACT: This study was carried out to critically appraise the use of marketing research in a marketing organization using about Backdesk Digital Marketing Agency in Nigeria as case study. To achieve this 3 research questions were formulated.  The...

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11. A DISCUSSION OF INFORMATION LITERACY AS AN EDUCATIONAL REFORM FOR UTILIZING TECHNOLOGY IN THE CURRICULUM

ABSTRACT: This study was carried out to examine discussion of information literacy as an educational reform for utilizing technology in the curriculum in selected secondary schools in Ikeja Local Government, Lagos State. Specifically, the study examined what...

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12. A REVIEW OF AWARENESS LEVEL AND PRACTICES OF GREEN CONSTRUCTION

ABSTRACT: In spite of the huge environmental and energy problem in Nigeria, designers have not seen the need for a shift from their traditional method of designing buildings. Green building which is also known as sustainable buildings are buildings which represents friendly struc...

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13. A SOCIOLINGUISTIC ANALYSIS OF CODE SWITCHING AND CODE MIXING IN SELECTED JENIFA’S DIARY EPISODES

ABSTRACT: This study was carried out to examine a sociolinguistic analysis of code switching and code mixing in selected jenifa’s diary episodes.  Specifically, the study examine the languages used in the production of movies in Nigeria with particular...

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14. A STUDY OF CHOSEN LOCALLY OWNED SHIPPING COMPANIES CONCERNING THE IMPACT OF THE CABOTAGE ACT ON LOCAL CAPACITY DEVELOPMENT

ABSTRACT: In 2003 the cabotage law  was enacted with provisions  to empower  local investors to take control of the domestic shipping trade and from it develop enough muscle to assume the right of place for Nigeria as a maritime nation in the movement of her import...

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15. A STUDY ON AUDIENCE PERCEPTION OF THE MEDIA IN MOBILIZING WOMEN FOR POLITICAL PARTICIPATION

ABSTRACT: This study was carried out to examine the audience perception of the media in mobilizing women for political participation using Mando area of Kaduna State as case study. Specifically, the study was aimed at examining the role of women in...

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16. A SURVEY OF ACCOUNTING SYSTEM IN COMMUNITY BANKING

ABSTRACT: The focus of this study is to examine accounting system in community banking using Ogui Community bank as case study. Survey research design was implored for the study and with the aid of convenient sampling method, the researcher purposively...

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17. A SURVEY OF INDISCIPLINE AMONG STUDENTS IN PUBLIC SECONDARY SCHOOLS: ITS EFFECTS AND CAUSES

ABSTRACT: This study was carried out to study the effect and causes of indiscipline among student in public secondary school using selected school in ota local government area of ogun state.  Specifically, nature of indiscipline among students...

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18. AN INVESTIGATION OF THE CHALLENGES FACED BY ADOLESCENTS IN KATSINA STATE SECONDARY SCHOOLS

ABSTRACT: The purpose of this study was to investigate a survey pertaining to the challenges faced by teenagers in Nigerian secondary schools, specifically focusing on secondary schools located in Katsina State. The study specifically investigated the necessity o...

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19. A SURVEY OF THE LANGUAGE OF NEWSPAPER ADVERTISEMENT

Abstract: The objective of this study is to analyse the linguistic characteristics of newspaper advertisements, with a specific focus on the Vanguard newspaper as a case study. The research employed a survey research design and utilised convenient sampling strategies to recr...

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20. A SURVEY ON EFFECTIVE PLANNING AND ORGANIZATIONAL PRODUCTIVITY

ABSTRACT: This study was centered on the effective Planning and Organizational Productivity. This study was guided by the following objectives; To examine the relationship between effective corporate planning and organizational productivity; To determine the corp...

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21. A SURVEY ON TAX INCENTIVE AS A CATALYST FOR PERFORMANCE OF BEVERAGE COMPANIES

ABSTRACT: The objective of this study was to examine the influence of tax incentives on the performance of beverage companies, focusing on selected beverage companies in Enugu State as a case study.  The research study utilised a survey-based descriptiv...

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22. A SURVEY ON THE CHALLENGES FACING HANDICRAFT BUSINESSES IN IMPLEMENTING PROMOTION STRATEGIES FOR THEIR PRODUCT

ABSTRACT: The study specifically was aimed at ascertaining the challenges faced by handicraft businesses in Benin city in implementing product promotion strategies. This study reviewed and anchored its framework on the Need Theory  and Equity theory. &n...

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23. ACCOUNTING INFORMATION AND ITS ROLE IN THE MANAGEMENT OF BUSINESS ORGANIZATION (A CASE STUDY OF FIRST BANK PLC)

ABSTRACT: This research project aims to investigate the significance of Accounting Information and its role in the management of a business organisation. During the course of this study, particular attention was given to the banking sector. To effectively illustr...

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24. AN EXAMINATION OF ADAPTATION STRATEGIES EMPLOYED BY ARABLE CROP FARMERS IN RESPONSE TO CLIMATE VARIABILITY

ABSTRACT: This study examined the adaptation strategies of arable crop farmers to climate variability. The study used multistage sampling technique and primary data were collected from 360 food crop farmers (i.e. 180 respondents were randomly selected from each selected state fro...

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25. ADMINISTRATION IN PURCHASING OF HOSTEL BUSINESS

Abstract: In this study, our focus was on the administration in purchasing of hostel business, Hotel in Owerri. (Hotel C FPNO) as case study. The study is was specifically focused on finding out if Campus hotel is truly experiencing high percentage of student pat...

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26. THE UTILISATION OF ADVERTISING AS A POTENT INSTRUMENT FOR FOSTERING BUSINESS EXPANSION : A CASE STUDY OF NIGERIAN BOTTLING COMPANY PLC

Abstract: The research focused on the utilisation of advertising as a potent instrument for fostering business expansion. Advertising is defined as the dissemination of information or persuasive messages through various media channels, with the intention of promo...

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27. AGRICULTURAL BIODIVERSITY CONSERVATION: STRATEGIES FOR INVOLVING RURAL FARMERS IN AKWA IBOM STATE, NIGERIA

ABSTRACT: Akwa Ibom States is located in the rainforest belt of Nigeria known for preponderance of agricultural biodiversity. Agricultural biodiversity or agrobiodiversity is succinctly referred, is the diversity of agrogenetic resources used directly for food an...

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28. AN ANALYSIS OF BUSINESS ENVIRONMENT ON THE SUCCESS AND GROWTH OF THE ORGANISATION

ABSTRACT: This study examined an analysis of business environment on the successful and growth of the organization with reference to auto auction mall, Lagos State. Specifically, the study aimed at investigating the environmental factors that affec...

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29. A STUDY ON THE EXAMINATION OF INSURANCE AWARENESS AND INSURANCE PERFORMANCE IN THE NIGERIAN ECONOMY

ABSTRACT: The purpose of this study was to analyse insurance awareness and insurance performance in the Nigerian economy. The case study utilised NICON Insurance Limited, located in Abuja, as a focal point for the research. The purpose of this study is to an...

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30. AN APPRAISAL OF FACTORS MILITATING AGAINST THE EFFECTIVE IMPLEMENTATION OF FORMAL RISK MANAGEMENT TECHNIQUES IN PROJECT DELIVERY

ABSTRACT: Non utilization of Formal Risk Management Techniques in project delivery by the project team has been identified as one the causes of project failure This prompts the question ‘what factors are responsible?’ This study therefore first presen...

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31. AN ASSESSMENT OF BANK INSPECTION AND ENFORCMENT OF BANKING REGULATION IN ZENITH BANK, UBA OR FBN ETC

Background of the study: In a banking environment that is becoming increasingly competitive, which is characterized by frequent changes in the regulatory environment, high cost of operations, dim misting spreads on profit from business as a result of sharp practices and the restr...

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32. AN ASSESSMENT OF ADAPTIVE EQUIPMENT TECHNOLOGY FOR SUPPORTING HANDICAPPED PERSONS IN THE LIBRARY ENVIRONMENT

ABSTRACT: This study investigates adaptive equipment technology for supporting handicapped persons in the library environment in southeast, Nigeria. The study tested five null hypotheses at 0.05 level of significance. A descriptive survey design was adopted...

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33. AN ASSESSMENT OF POLITICAL ADVERTISING ON ELECTORATES IN THE 2015 PRESIDENTIAL ELECTION

ABSTRACT: World over, political aspirants adopt the use of diverse campaign strategies such as political advertising in order to sensitize the electorates to vote in their favor. These advertisements often present an exaggeration of what the society stand to gain...

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34. AN ASSESSMENT OF PUBLIC RELATIONS STRATEGIES IN THE NIGERIA FINANCIAL INSTITUTIONS

ABSTRACT: The research work titled an assessment of public relations strategies in the Nigerian financial institution which focused on UBA bank Gboko is aimed at evaluating the duty of public relations in the banking sector which the researcher employed some rese...

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35. AN ASSESSMENT OF SOCIO-CULTURAL PRACTICES HINDERING WOMEN’S POLITICAL PARTICIPATION IN NIGERIA

ABSTRACT: In this modern age of development, political inequality between men and women has always been an important issue of concern. This is so because of the realization that the marginalization of a segment, race or particular sex in the society has far...

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36. THE EFFECT OF MARKET SEGMENTATION ON ORGANISATIONAL PRODUCTION PLANNING

ABSTRACT: This study was carried out to examine an assessment of the impact of marketing segmentation on production planning in an organization  in  cool. Specifically, the study  aims to determine the most effective segmentation strategies to used...

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37. AN ASSESSMENT OF THE PERCEPTION OF LOCAL FARMERS ON CLIMATE CHANGE: A CASE STUDY OF IDO LOCAL GOVERNMENT

ABSTRACT: This study was carried out to assess the perception of local farmers on climate change in Ido local government. Specifically, the study was aimed at ascertaining the level of knowledge local farmers have about climate change and the actions they take, t...

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38. AN ASSESSMENT OF TWITTER BAN ON DIGITAL MARKETING

ABSTRACT: The main focus of this study is to assessment of twitter ban on digital marketing using GoTv Lagos State as case study. The study adopted a survey research design and with the aid of convenient sampling techniques, 80 participants who are staff of...

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39. AN ASSESSMENT ON THE ADOPTION AND IMPLEMENTATION OF GREEN CONSTRUCTION

ABSTRACT: In spite of the huge environmental and energy problem in Nigeria, designers have not seen the need for a shift from their traditional method of designing buildings. Green building which is also known as sustainable buildings are buildings which represents friendly...

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40. AN ASSESSMENT ON THE RELATIONSHIP BETWEEN TEACHERS’ ATTITUDE AND STUDENTS’ ACADEMIC PERFORMANCE IN BUSINESS STUDIES

BACKGROUND OF THE STUDY: A teacher is a significant figure in the school environment where he works and so his attitude to work tends to have significant implications, which cannot be dismissed with a wave of hand if academic excellence is to be achieved in our e...

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41. A CRITICAL ASSESSMENT OF THE EFFECTIVENESS OF MARKETING STRATEGIES EMPLOYED BY MOBILE PHONE OPERATORS.

BACKGROUND OF THE STUDY: Telecommunication industry in Nigeria from inception has been the absolute monopoly of the federal government. At the initial stage of its development, it was meant to provide effective means of communication for the colonial administrati...

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42. AN EVALUATION OF THE REVENUE COLLECTION STRATEGIES IN THE REFORMED LOCAL GOVERNMENT

ABSTRACT: The study aimed at evaluation of the revenue collection strategies in the reformed local government: A case study of UDI LGA of Enugu State. Specifically, the study identify the existing resources of local government revenue in the state. The...

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43. AN EVALUATION ON THE INSIGHT OF LOCAL FARMERS ON CLIMATE CHANGE IN IDO LOCAL GOVT AREA OF OYO STATE

ABSTRACT: This study was carried out to assess the  insight of local farmers on climate change in Ido local govt area of oyo state. Specifically, the study was aimed at ascertaining the level of knowledge local farmers have about climate change and the actio...

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44. AN EXAMINATION ON THE CAUSES OF EMPLOYEE DISENGAGEMENT IN THE PRIVATE SECTOR: A CASE STUDY OF PZ, LAGOS STATE

ABSTRACT: The primary objective of this study is to investigate the underlying factors contributing to employee disengagement within the context of PZ, llupeju, Lagos. The objective of this study is to examine the many mechanisms that lead to employee diseng...

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45. AN EXAMINATION ON THE IMPACT OF TAX MONITORING IN THE PREVENTION AND DETECTION OF TAX FRAUD IN NIGERIA

BACKGROUND OF THE STUDY: Taxation is not a novel concept either in Nigeria or anywhere else in the globe. Taxation was practised in Nigeria long before the arrival of colonial men or the British. In fact, it predates both of these groups. The process through whic...

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46. A STUDY EXAMINING THE IMPACT OF CHLAMYDIA INFECTIONS AND STRATEGIES FOR THEIR MANAGEMENT AND ERADICATION

Background: Chlamydiae are obligatory intracellular bacteria that are tiny and gram-negative. They infect squamocolumnar epithelial cells more often than other types. Chlamydia is the most common sexually transmitted illness that leads to urethritis. Its frequency rates are highe...

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47. AN INVESTIGATION INTO THE IMPACT OF TWO TEACHING STYLE ON THE ACADEMIC PERFORMANCE OF JUNIOR SECONDARY SCHOOL STUDENTS IN HOME ECONOMICS

Background of the study: Any level of education's main goal in teaching is to effect fundamental change in the student (Tebabal & Kahssay, 2021). Teachers should use the most effective teaching techniques that best meet particular goals and level exit out...

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48. AN EVALUATION OF CRACK MANAGEMENT TECHNIQUE IN RESIDENTIAL BUILDINGS: A STUDY OF NIGER SOUTH SENATORIAL DISTRCIT

ABSTRACT: The study was designed to find out method used for controlling cracks in residential buildings, in Niger south senatorial district. Among the specific purposes of the study were determining the availability to facilities for controlling cracks in reside...

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49. AN INVESTIGATION INTO THE PROBLEMS OF SMALL AND MEDIUM ENTERPRISES IN NIGERIA

BACKGROUND OF THE STUDY: Generally speaking, small and medium-sized businesses (also known as SMEs) are considered to be the main power of every nation's economic progress, and they are also recognized as justified methods that promote development internation...

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50. A COMPREHENSIVE INQUIRY INTO THE FACTORS INFLUENCING THE SUCCESSFUL ENGAGEMENT OF WOMEN IN ADULT EDUCATION IN NIGERIA

Background of the study: The central tenet of the Nigerian educational system is the development of the whole person into a responsible and productive member of society. This is accomplished through the acquisition of the appropriate knowledge, mental and physical capabilities, a...

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