1. IMPACT OF ELECTRONIC BANKING ON CUSTOMER SATISFACTION
Background of the study: The rapid changes in business operations in contemporary times in the form of technological improvement require banks in Nigeria to serve their customers electronically. Traditionally, banks have been in the forefront of harnessing technology to improve t... Read More
2. IMPACT OF THE MONEY MARKET IN THE GROWTH OF NIGERIA IN ECONOMY
BACKGROUND OF THE STUDY: The financial system of any financial company provide the catalyst through financial intermediation for productive activities to ensure economic growth and development Olowo (2008).
The Nigerian financial sector is undoubtedly the most important... Read More
3. LIQUIDITY MANAGEMENT IN BANKS: A STUDY OF SELECTED COMMERCIAL BANKS IN NIGERIA (2000-2009)
Background of the study: The whole concept of banking is built upon confidence in the liquidity of the bank. Liquidity management is critical in the banking operations. Customers place their deposits with a bank, confident that they can withdraw the deposit when... Read More
4. A CRITICAL INVESTIGATION INTO MARKET RESPONSE AND CANNIBALIZATION OF PRODUCT IN A HIGHLY COMPETITIVE INDUSTRY
ABSTRACT: The aim of this study was to look at product cannibalization as a market response in a highly competitive industry. Specific objectives were established to tactically analyse this phenomenon, including determining whether product cannibalization is a st... Read More
5. ADMINISTRATION IN PURCHASING OF HOSTEL BUSINESS
Abstract: In this study, our focus was on the administration in purchasing of hostel business, Hotel in Owerri. (Hotel C FPNO) as case study. The study is was specifically focused on finding out if Campus hotel is truly experiencing high percentage of student pat... Read More
6. A CRITICAL EVALUATION OF THE ACCOUNTING SYSTEMS IN PRIVATE AND PUBLIC SECTOR ORGANISATIONS (A CASE STUDY OF NIGERIAN BREWERIES PLC 9th MILE CORNER ENUGU AND FEDERAL MINISTRY OF SOLID MINERALS DEVELOPMENT ENUGU)
Background of the study: Accounting is the act of recording, classifying and summarizing in significant manner and in terms of money transactions and events which are Interpreting the result thereof. (AIC PA 1953). But in a general sense. It may be considered as a means by which... Read More
7. AN EVALUATION OF THE INFLUENCE OF ADVERTISING ON THE PURCHASING BEHAVIOUR OF RURAL CONSUMERS
ABSTRACT: This study aims at understanding the impact of advertising on the buying habit of rural dwellers. The study has other objectives such as to know how the people in rural dwellers particularly Igarra community reach to advertising message and to determine... Read More
8. AN EMPIRICAL INVESTIGATION OF COVID-19 ON PRODUCT SALES AND MARKETING
ABSTRACT: This study is carried out to examine an empirical investigation of Covid-19 effect on Products’ Sales and Marketing using Ogbongonogo Market Asaba, Delta State.The survey research design and . Convenience sampling was employed for the study. ... Read More
9. A CONSUMER ANALYSIS OF THE IMPACT OF SALES PROMOTION ON THE PURCHASE DECISION (A CASE STUDY OF MTN MOBILE TELECOMMUNICATIONS)
ABSTRACT: The current state of the Nigerian economy has resulted in a decline in the purchasing power of customers in relation to products and services. The present study survey has undertaken a critical examination of the impact of sales promotion on MTN Ni... Read More
10. ANALYSIS OF THE IMPACT OF COVID-19 LOCKDOWN ON FOOD INSECURITY AMONG CITIZENS
ABSTRACT: The main focus of this study is to present an analysis of impact of covid-19 lockdown and increased hunger on the Citizen using Iyana-Paja in Alimosho Local government Area of Lagos as case study. The study adopted survey research design. Using convenie... Read More
11. ANALYSIS OF DESIGN AND IMPLEMENTATION OF A CREDIT CARD DETENTION SYSTEM ON FRAUD
BACKGROUND OF THE STUDY: Online transactions for the acquisition of products and services are becoming more prevalent in daily life. 28 of the world's population, according to a Nielsen research done in 2007–2008, use the internet. 85 of these indi... Read More
12. THE RELATIONSHIP BETWEEN LOCAL COMMUNITIES AWARENESS OF INSURANCE AND THE DEMAND FOR LIFE INSURANCE PRODUCTS
ABSTRACT: The main aim of this study is to examine the influence of insurance awareness on the demand for life insurance products in Lagos State, specifically concentrating on the population of Alimosho Local Government Area. The research study utilised a survey... Read More
13. APPLICATION OF INFORMATION AND COMMUNICATION TECHNOLOGY IN THE MANAGEMENT OF NIGERIAN ACADEMIC LIBRARIE
ABSTRACT: The broad objective of this study is to examine application of information and communication technology in the management of Nigerian academic libraries using Portharcourt, Rivers State as case study.Survey research design was adopted for the... Read More
14. ASSESSMENT OF THE UTILIZATION OF INTERNET SERVICES AMONG STUDENTS IN FEDERAL INSTITUTIONS IN KADUNA STATE
The convergence of information and communication technologies as typified by the Internet is increasingly having more influence on all aspects of the society as it has become an integral part of the daily lives of many people. It has had a transformative impact on the mode of information sha... Read More
15. ASSESSMENT OF AUDIENCE AWARENESS, ACCESSIBILITY AND PATRONAGE OF ONLINE NEWS
Background of the study: The Internet continues to evolve into a major news source. The internet which is the worldwide system of interconnected computers makes use of telecommunication resources. It is defined by Aina (2003), Hanson (2005) as a network made up o... Read More
16. ASSESSMENT OF FACTORS AFFECTING PERFORMANCE OF WOMEN ENTREPRENEURS IN NIGERIA
Background of the study: Transforming enormous ideas into economic opportunities is the decisive issue of entrepreneurship. History shows that economic progress has been significantly advanced by pragmatic people who are entrepreneurial and innovative, able to exploit opportuniti... Read More
17. ASSESSMENT OF INTERNET INFILTRATION AND THE ACCEPTION OF TELEVISION STREAMING AMONG STAKEHOLDERS IN SOUTH-WEST NIGERIA
Background to the Study: Numerous breakthroughs have resulted from advances in computer technology, particularly with the introduction of the Internet. The growth of the Internet is transforming a variety of global industries, including the media sector. Televisi... Read More
18. ASSESSMENT OF NEW PRODUCT DEVELOPMENT AND MANAGEMENT IN NIGERIA: A STUDY OF UNLIEVER NIGERIA PLC
BACKGROUND OF THE STUDY: New product development process allows firms to deal with progressively intensive competition when facing challenges from rapidly changing market condition. Companies try to gain sustainable competitive advantages with continues innovation. These effort a... Read More
19. ASSESSMENT OF THE UTILIZATION OF INTERNET SERVICES AMONG STUDENTS IN FEDERAL INSTITUTIONS
BACKGROUND OF THE STUDY: The convergence of information and communication technologies as typified by the Internet is increasingly having more influence on all aspects of the society as it has become an integral part of the daily lives of many people. It has... Read More
20. ASSESSMENT ON THE IMPORTANCE OF PURCHASING PROCEDURES IN AN ORGANIZATION
INTRODUCTION: Procedures has been identified as one of the most powerful tools and a panacea to many of the worlds greatest problems. Procedures is a goal oriented and its goals determine its nature and form. Studies have shown that one of the major problems... Read More
21. ASSESSMENT ON THE ROLE OF LOCAL GOVERNMENT IN RURAL DEVELOPMENT USING JOS AS CASE STUDY
BACKGROUND OF THE STUDY: The desire of the rural population to participate directly in the affairs of their communities is driving the rising demand for local government in every corner of the world. Local government is, in reality, as ancient as mankind, as it is the only form o... Read More
22. AVAILABILITY OF EDUCATIONAL FACILITIES, SUPERVISION PROCEDURES AND QUALITY ASSURANCE PRACTICES IN PUBLIC SENIOR SECONDARY SCHOOLS IN ONDO STATE, NIGERIA
BACKGROUND OF THE STUDY: The change and development of any nation in the globe begins and ends with the education of a high-quality educational system. Because of this, no nation ever progresses beyond the degree of education she possesses. In addition, education... Read More
23. BRANDING AS A TOOL FOR INCREASING SALES VOLUME OF AN ORGANIZATION
ABSTRACT: This study was carried out to find out the impact of branding as a tool to increase sales volume of an organization. Specifically, the study identified methods of marketing branded products in an organization, found out different styles of b... Read More
24. BRANDING INFLUENCE ON PRODUCT MARKETING AND DISTRIBUTION
Background of the study: Prior to the country's independence in 1960, the majority of Nigeria's population relied heavily on imported commodities, particularly domestic items made accessible by the country's colonial authorities and Western merchants (Kuratko et al.,... Read More
25. CASHLESS POLICY AND ITS IMPACT ON ECONOMIC GROWTH OF NIGERIA
Background Of The Study: The introduction of electronic banking, online transactions and mobile banking in Nigeria has paved way for a new era of development where the use and demand for physical cash is gradually declining. These recent evolution of technology i... Read More
26. CLUSTER ANALYSIS ON THE EFFECT OF DOLLAR INCREMENT ON THE ECONOMY OF NIGERIA
Background of the study: Overtime, a lot has been said and done about the recent continuous increment of the United States dollars and its effect on the economy. The importance of the US dollars to a mono economy and import dependent nation like that of Nigeria cannot be over emp... Read More
27. DESIGN AND IMPLEMENTATION OF AN ONLINE BOOKSHOP MANAGEMENT SYSTEM WITH SYSTEM WITH E-PAYMENT INTEGRATION
ABSTRACT: This work is aimed at design and implementation of Design and Implementation of an Online Bookshop. The current system of Design and Implementation of an Online Bookshop is faced with few technical issues, ranging from Time wastage in searching for desired books. This c... Read More
28. DESIGN AND IMPLEMENTATION OF AN ON-LINE LAN KNOWLEDGE-BASED SYSTEM
INTRODUCTION: How is computer and other related devices actually able to send information across data communication lines. The answer to this is the installation and maintenance of computer network. Furthermore, installation and maint... Read More
29. THE IMPACT OF NTA ENUGU IN THE ECONOMIC DEVELOPMENT OF COAL CAMP COMMUNITY OF ENUGU SOUTH LOCAL GOVERNMENT AREA OF ENUGU
Background of the Study: NTA Enugu is the focus of this study and it comprises television. The sophistication of these media of communication distinguished it as wonders to communication. NTA is an institution used for simultaneous transmission of informatio... Read More
30. EFFECT OF ADVERTISEMENT ON CONSUMER PURCHASE DECISION IN FOOD AND BEVERAGES INDUSTRY
ABSTRACT: This study was carried out to examine effect of advertisement on consumer purchase decision in food and beverages industry with special reference to Rite food. Specifically, the study examine the justification for advertisement in an organiza... Read More
31. EFFECT OF CASHLESS POLICY ON THE NIGERIAN ECONOMY
BACKGROUND OF THE STUDY: The recent evolution of technology for financial transactions poses interesting questions for policy makers and financial institutions regarding the suitability of current institutional arrangements and availability of instruments to guarantee financial s... Read More
32. THE ROLE OF PURCHASING INFORMATION SYSTEM IN RUNNING RAIL SYSTEM
INTRODUCTION: The focus of this research study is on the role of purchasing information system PIS in the achievement of organizational objectives. Information is an undependable resource in every organization be it profit and non- profit oriented organization. W... Read More
33. THE PROBLEMS AND PROSPECTS OF PRESS CLUB IN SECONDARY SCHOOLS
CHAPTER ONE
INTRODUCTION
Background to the Study: In recent years, educational researchers have emphasized the critical role of the principal in creating an effective school e... Read More
34. THE ROLE OF BUDGETING IN THE PRESENT NIGERIA ECONOMIC SITUATION (A CASE STUDY OF INSTITUTE OF MANAGEMENT AND TECHNOLOGY) I.M.T
CHAPTER ONE
INTRODUCTION: The world generally had been in a state of permanent economic crisis for quite sometime, every government and organization (public and private) round the globe is faced with the issue of how to... Read More
35. THE INFLUENCE OF ONLINE MARKETING ON REAL ESTATE BUSINESS
CHAPTER ONE
INTRODUCTION
Background of the study: The growth of the use of the Internet, and in particular the World Wide Web, over the last 10 years has been phenomenal and... Read More
36. THE INFLUENCE OF INVENTORY MANAGEMENT PRACTICES ON ORGANIZATIONAL FINANCIAL PERFORMANCE
CHAPTER ONE
OVERVIEW OF THE Read More
37. THE INFLUENCE OF OMO DETERGENT TELEVISION COMMERCIALS ON CONSUMER’S PATRONAGE OF THE PRODUCT. (A CASE STUDY OF WARRI METROPOLIS)
CHAPTER ONE
INTRODUCTION
BACKGROUND TO THE STUDY: Advertising is said to be paid, non-personal communication from an identified sponsor using the mass media to persuade or inf... Read More
38. THE INFLUENCE OF PRODUCT QUALITY ON BRAND LOYALTY IN NIGERIA (A CASE STUDY OF EKWULOBIA RESIDENCE)
CHAPTER ONE
INTRODUCTION
BACKGROUND OF THE STUDY: Dr. Joseph Juran (2013) defined product quality as a means to incorporate features that have a capacity to meet consumers need (wants) and gives customer’s satisfaction b... Read More
39. THE INFLUENCE OF SERVICE CONVENIENCE ON CUSTOMER SATISFACTION ON BANKING INDUSTRY
CHAPTER ONE
INTRODUCTION
Background of the Study: The role of customers in services is always emphasized in the marketing literature, especially in the recent development of a... Read More
40. THE MODERN COMMUNICATION OFFICE EQUIPMENT AND THEIR EFFECT ON SECRETARIES PROFESSION
CHAPTER ONE
INTRODUCTION
BACKGROUND OF THE STUDY: To improve efficiency in Industry, management is usually working for ways to increase productivity, quality of goods and serv... Read More
41. THE INVENTORY MANAGEMENT AND CORPORATE PROFITABILITY OF A MANUFACTURING COMPANY
CHAPTER ONE
INTRODUCTION
BACKGROUND OF THE STUDY: Inventory covers the greatest part of the assets of any firm; therefore the need for inventory control cannot be overemphasiz... Read More
42. THE MARKETING STRATEGY AND CONSUMER PURCHASE BEHAVIOR
CHAPTER ONE
INTRODUCTION
1.1 Background to the study
All business organizations perform two basic functions we are production and marketing of goods and services ide... Read More
43. THE MANAGEMENT OF INSURANCE COMPANIES TOWARDS THE DEVELOPMENT OF BUSINESS ENTERPRISES
CHAPTER ONE
INTRODUCTION: Life is full of risk and every human being is confronted with possibility that one day one of these hazards which form part of life may befall them because one financial loss or the other. The... Read More
44. THE NEED FOR PROPER STORE KEEPING IN A MANUFACTURING COMPANY
CHAPTER ONE
INTRODUCTION
BACKGROUND OF THE STUDY: The stores function is a vital part of industrial concerns, public and private utility undertaking agricultural enterprises,... Read More
45. THE NEW MINIMUM WAGE AND ITS IMPLEMENTATION ON THE PERFORMANCE OF THE EMPLOYEES IN GOVERNMENT PARASTATAL
CHAPTER ONE
INTRODUCTION
BACKGROUND OF THE STUDY: One of the key reasons why people work and labor is to generate income in the form of compensation and salary, especially whe... Read More
46. THE NIGERIA AND INDIA TRADE AND OTHERS RELATIONSHIP
CHAPTER ONE
INTRODUCTION
1.1 BACKGROUND OF THE STUDY
The bilateral relations between the Republic of India and the Federal Republic of Nigeria have considerably expanded in recent years with... Read More
47. THE IMPACT OF PUBLIC PROCUREMENT ACT ON THE PROCUREMENT PROCESS IN NIGERIA PUBLIC SECTOR
CHAPTER I
Introduction
Background of the Study: This study intends to shed more light on the impact of public procurement act on the accountability of procurement officers in public sector in Kaduna state ministry of ed... Read More
48. THE IMPACT OF RELATIONSHIP MARKETING AS A TOOL FOR CUSTOMER SATISFACTION AND PROFITABILITY
CHAPTER ONE
INTRODUCTION
BACKGROUND OF THE STUDY: Relationship marketing is one of the aspects of newly developed philosophy in marketing, which is Holistic marketing. It hold... Read More
49. THE IMPACT OF SALES PROMOTION ON CUSTOMERS PATRONAGE
CHAPTER ONE
INTRODUCTION
Background of the study: Sales promotion involves the marketing activities other than advertising, publicity or personal selling, that stimulate consumers’ purchase and dealer effectiveness. The... Read More
50. THE IMPLICATIONS OF SELF-SERVICE PRACTICES ON THE OPERATIONAL EFFICACY OF SUPERMARKETS
CHAPTER ONE
INTRODUCTION
BACKGROUND OF THE STUDY: Prior to the advent of colonial influence, the practice of marketing in the Nigerian region primarily revolved around... Read More