1. ANALYSIS OF THE PROSPECTS AND PROBLEMS OF E-MARKETING IN THE HOSPITALITY INDUSTRY IN NIGERIA
BACKGROUND OF THE STUDY: According to the definition provided by the American Marketing Association (2008), marketing refers to “an organizational function and a set of processes for creating, communicating, and delivering value to customers and for managin... Read More
2. AUDITING AS AN AID TO ACCOUNTABILITY IN THE PUBLIC SECTORS (A CASE STUDY OF FEDERAL MINISTRY OF FINANCE AND ECONOMIC DEVELOPMENT)
Background Of The Study: This is now a national issue. The increasing incidence of fraud and misappropriation of funds and property by Accounting officers and chief executive in the public sector of the Nigeria economy pose pertinent question as to whether auditi... Read More
3. BUSINESS COMBINATION AND FINANCIAL PERFORMANCE OF BANKS IN NIGERIA BANKING INDUSTRY
Background of the Study: Firstly, the study of Business combination and financial performance of banks in Nigeria banking industry is introduce as the main thing which business merger and acquisition rely on a skill or knowledge brought together by the... Read More
4. CORPORATE SOCIAL RESPONSIBILITY AND SOCIAL ECONOMIC DEVELOPMENT USING BANKING AND TELECOMMUNICATION INDUSTRIES
BACKGROUND OF THE STUDY: At an earlier point in history, societal expectations from business organizations did not go beyond efficient resource allocation and its maximization. But today, it has changed and modern business must think beyond profit maximization to... Read More
5. THE STATUS AND IMPACT OF OFFICE MANAGERS ON MODERN BUSINESS ORGANIZATIONS
BACKGROUND OF THE STUDY: The office manager has a great impact on every modern business organizations. According to Pigors & Myers (1984:55), an office manager is the life-blood of any office. As he has contributed greatly to the progress and improvement made... Read More
6. THE USE OF ACCOUNTING AS A MANAGEMENT TOOL
BACKGROUND OF THE STUDY: Accounting, unlike the other natural sciences, is not based on fundamental laws or absolute precepts. It has evolved over many years through trial and error, and its continual improvement rests on a basis responsive to the requireme... Read More
7. THE USE OF INSTRUCTIONAL MATERIALS FOR EFFECTIVE TEACHING AND LEARNING OF BUSINESS EDUCATION IN JUNIOR SECONDARY SCHOOLS
BACKGROUND OF STUDY: The educational sector in Nigeria is in continuous change with the advancement in the level of technology and introduction of teaching aids. The effectiveness of the use of instructional materials for the teaching and learning of business edu... Read More
8. THE RELATIONSHIP BETWEEN EFFECTIVE CLAIMS MANAGEMENT AND THE GROWTH OF NIGERIAN INSURANCE INDUSTRY
CHAPTER ONE
INTRODUCTION
Background of the Study: The history of insurance industry in Nigeria according to Augustine and Brennan(2012) could be traced to the British colonial... Read More
9. THE CORRELATION BETWEEN PROFICIENT CLAIMS ADMINISTRATION AND THE ADVANCEMENT OF THE NIGERIAN INSURANCE SECTOR: A CASE STUDY OF LEADWAY ASSURANCE COMPANY
CHAPTER ONE
INTRODUCTION
Background of the Study: The origin of the insurance industry in Nigeria, as stated by Augustine and Brennan (2012), can be attributed to the British... Read More
10. THE IMPACT OF WORK ENGAGEMENT STRATEGIES ON STAFF BEHAVIORAL OUTCOMES IN TERTIARY INSTITUTIONS
CHAPTER ONE
INTRODUCTION
Background to the Study: Mokaya & Kipyegon (2014) are of the opinion that employee engagement involves creating prospects for employees to attach... Read More
11. THE IMPACT OF ACCOUNTING INFORMATION ON THE PERFORMANCE OF NON PROFIT MAKING ORGANIZATIONS IN OSOGBO LOCAL GOVERNMENT AREA
CHAPTER ONE
INTRODUCTION
Background of the study: The word non-profit making organizations explained that the organizations are not established for the purpose of making profi... Read More
12. THE IMPACT OF AUTOMATION ON THE PERFORMANCE OF OFFICE SECRETARIES
CHAPTER ONE
INTRODUCTION
Background Of The Study: Automation can be defined as automation or mechanical devices that can replace the use of human or manual labour, which... Read More
13. THE IMPACT OF AUTOMATION ON THE PERFORMANCE OF OFFICE SECRETARIES
CHAPTER ONE
INTRODUCTION
Background Of The Study: Automation can be defined as automation or mechanical devices that can replace the use of human or manual labour, which used... Read More
14. THE IMPACT OF SOCIAL MEDIA HACKING ON BUSINESS BRAND REPUTATION
THE IMPACT OF SOCIAL MEDIA HACKING ON BUSINESS BRAND REPUTATION
Chapter One: Introduction
Background of the Study
Social media has become an integral part of modern business strategy, offering platforms for brand promotion, customer engagement, and market analysis. H... Read More
15. EQUITY OWNERSHIP STRUCTURE AND EARNINGS MANAGEMENT IN SOME SELECTED QUOTED MANUFACTURING COMPANIES IN NIGERIA
ABSTRACT
The objective of the study was to examine the impact of equity ownership structure and earnings management on some selected quoted manufacturing companies, taking into consideration the challenges of rewarding investors adequately which is a topical issue in the modern business... Read More
16. IMPACT OF BILLBOARD ADVERTISING ON PRODUCT PROMOTION
1.1Background of the Study:
Advertising is one of the tools used for persuasive communication to target audience. Advertising is the communication relayed from companies to persuade an audience to purchase their products. This communication is usually through various forms of paid media... Read More