1. IMPACT OF SOCIAL MEDIA ON STUDENTS’ ACADEMIC PERFORMANCE AMONG SENIOR SECONDARY SCHOOL STUDENTS
Background of the study: The age in which teachers were considered as repositories of information has become obsolete. The rapid pace of global progress can be attributed to the continuous advancements in technology. Significantly, technology encompasses the domains of information and communicati... Read More
2. ANALYSIS OF THE PROSPECTS AND PROBLEMS OF E-MARKETING IN THE HOSPITALITY INDUSTRY IN NIGERIA
BACKGROUND OF THE STUDY: According to the definition provided by the American Marketing Association (2008), marketing refers to “an organizational function and a set of processes for creating, communicating, and delivering value to customers and for managin... Read More
3. ASSESSMENT OF AUDIENCE AWARENESS, ACCESSIBILITY AND PATRONAGE OF ONLINE NEWS
Background of the study: The Internet continues to evolve into a major news source. The internet which is the worldwide system of interconnected computers makes use of telecommunication resources. It is defined by Aina (2003), Hanson (2005) as a network made up o... Read More
4. BILINGUAL UNDERGRADUATES' USE OF ELECTRONIC MESSAGING: A LINGUISTIC AND ANTHROPOLOGICAL INVESTIGATION
Abstract: This study advances research on using language in electronic communication. It intended to analyze texting on WhatsApp in terms of linguistic and paralinguistic characteristics, the identity of undergraduates, and uses of emojis. Adopti... Read More
5. DESIGN AND IMPLEMENTATION OF A COMPUTERISED BANKING SYSTEM (A CASE STUDY OF UNITED BANK FOR AFRICA)
THE OVERVIEW OF THE STUDY: Banking has come a long way from the time of ledger cards and other manual filing systems. Most banks today are computerized to handle their daily voluminous tasks of information retrieval, storage, and processing. Irrespective of whether they are... Read More
6. THE PERCEPTION OF STUDENTS TOWARDS THE INTRODUCTION OF WEB PAGE DESIGN INTO THE OTM CURRICULUM USING FEDREAL POLYTECHNIC NEKEDE, OWERRI AS A CASE STUDY
CHAPTER ONE
INTRODUCTION
BACKGROUND OF THE STUDY: The global economy has evolved from its traditional structure into one that is driven by technology economy. This continual d... Read More
7. THE IMPACT OF SOCIAL NETWORKING SITES ON THE ACADEMIC ACHIEVEMENT OF SECONDARY SCHOOL STUDENTS
CHAPTER ONE
INTRODUCTION
Background of the Study: Addiction to the usage of social network has greatly increased in contemporary times. The risk of its effects on the academic... Read More
8. THE IMPACT OF SMS POLITICAL ADVERTISING ON THE VOTING BEHAVIOUR OF VOTERS IN THE 2023 GUBERNATORIAL ELECTION
CHAPTER ONE
INTRODUCTION
Introduction: Election is the central institution of democratic representative governments. This is because, in a democracy, the authority of the gove... Read More
9. THE INFLUENCE OF SOCIAL NETWORKING SITES ON THE ACADEMIC PERFORMANCE OF SECONDARY SCHOOL STUDENTS
CHAPTER ONE
INTRODUCTION
Background of the Study: Addiction to the usage of social network has greatly increased in contemporary times. The risk of its effects on the academic... Read More
10. THE IMPACT OF PRODUCT DIFFERENTIATION STRATEGY ON SALES PERFORMANCE
CHAPTER ONE
INTRODUCTION: The World is fast becoming a global village and a necessary tool for this process is communication of which communication is a key player. The development in the telecommunication industry all over the world is very rapid... Read More
11. THE IMPACT OF VIRAL MARKETING ON BRAND PREFERENCE OF HERO LARGER BEER
CHAPTER ONE
INTRODUCTION
BACKGROUND OF THE STUDY: Mass marketing techniques have dominated the marketing strategies implemented by companies worldwide. Media such as radio, te... Read More
12. THE IMPACT OF INFORMATION AND COMMUNICATIONS TECHNOLOGY (ICT) ON EDUCATIONAL DEVELOPMENT
CHAPTER ONE
INTRODUCTION
Background to the Study: Recent development in Information and Communications Technology (ICT) has resulted in tremendous progress in the area of comm... Read More
13. INFLUENCE OF ONLINE NEWS ON THE TRADITIONAL NEWSPAPER PATRONAGE AMONG UNIVERSITY COMMUNITY
CHAPTER ONE
INTRODUCTION
Background of the study: Experts in the nation‘s media and marketing communication industries at a forum organized by the Advertising Agencies‘ Association of Nigeria, (AAAN), in 2010 in... Read More
14. DESIGN AND IMPLEMENTATION OF AN ONLINE CHATBOT FOR ADMISSION ENQUIRY
CHAPTER ONE
INTRODUCTION
Background to the study: The usage of chatbots in various business sectors has been on the rise in recent years, and higher educations like the university; is no exception. In higher educational contex... Read More
15. THE USE OF TECHNOLOGY AND COMMUNICATION TOOLS BY YOUTHS IN ORGANIZING PROTESTS (A CASE STUDY OF ENDBADGOVERNANCE PROTEST IN NIGERIA)
THE USE OF TECHNOLOGY AND COMMUNICATION TOOLS BY YOUTHS IN ORGANIZING PROTESTS (A CASE STUDY OF ENDBADGOVERNANCE PROTEST IN NIGERIA)
Chapter One: Introduction
1.1 Background of the Study
In contemporary protest movem... Read More
16. E-Administration and Public Service Delivery in Federal Inland Revenue Service (FIRS) in Nigeria
1.1Background
One of the most revolutionary realizations in the organization of human societies and one that takes on the magnitude of a necessity to human survival is the discovery that institutions could be designed to cater for the interests of members of the society... Read More
17. EXTENT OF UTILIZATION OF INTEGRATED MARKRTING COMMUNICATION STRATEGIES BY MANUFACTURING COMPANIES IN ANAMBRA STATE
BACKGROUND OF THE STUDY
Manufacturing companies are the main instrument for rapid growth, structural change and economic sufficiency of the Nigeria nation where they increase the avenue for employment, helps boost agriculture, and increase foreign exchange earnings of t... Read More
18. THE PERCEPTION OF HUMAN RIGHTS RADIO ABUJA LISTENERS ON PIDGIN ENGLISH BROADCASTING
CHAPTER ONE
1.0 Introduction
This chapter contains the background to the study and a statement of the problem which describes in clear terms the gaps which this study seeks to fill. This chapter highlights the objectives of the study, research... Read More
19. THE PERCEPTION OF HUMAN RIGHTS RADIO ABUJA LISTENERS ON PIDGIN ENGLISH BROADCASTING (A CASE STUDY OF LUGBE RESIDENTS)
CHAPTER ONE
1.0 Introduction
This chapter contains the background to the study and a statement of the problem which describes in clear terms the gaps which this study seeks to... Read More
20. GSM BASED REMOTE SWITCHING SYSTEM
1.1Background of study
Has technology transformed humankind into omniscient being? Years back, communication was done through difficult means like travelling to the destination of the second party, posting letters est. Today people can communicate easily through various means like e-mai... Read More