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1. A CRITICAL SURVEY OF ADVERTISING AS A DETERMINANT OF CUSTOMER PATRONAGE IN THE FAST FOOD INDUSTRY

ABSTRACT: The research work titled “the relevant of advertising as a determinant of customer patronage for fast food (a case study of Chiky and Early in Owerri Metropolis was carried out with objectives. To determine how advertising has affected the decisio...

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2. AN INVESTIGATION INTO THE FUNCTIONS OF INTERIOR DESIGN IN HOSPITALITY INDUSTRY (A CASE STUDY CUTTING WROUGHT IRON)

Background Of The Study: The kind of decorating utilized in a space is known as interior design in the hospitality business. It is the lens through which potential customers perceive the hospitality sector, which includes lodging, dining establishments, fast food...

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3. ASSESSMENT OF NUTRITIONAL KNOWLEDGE AND PRACTICE ON THE HEALTH OF PREGNANT WOMEN IN MAYO-DASSA JALINGO, TARABA STATE

 

BACKGROUND OF THE STUDY: Nutritional knowledge has been proven to play a very vital role in adopting optimal nutrition practices in the health of every expectant mother.As a matter of fact, health and nutritional status of the population of a nat...

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4. THE LEVEL OF HOME ECONOMICS EDUCATION LITERACY AMONG SECONDARY SCHOOL STUDENTS

CHAPTER ONE

INTRODUCTION

Background to the Study: Home economics is a subject that serves as a foundation for skill development among students and proper attention must theref...

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5. THE EFFECTS OF TV ADVERTS ON CHILDREN (A CASE STUDY OF ENUGU URBAN)

CHAPTER ONE

INTRODUCTION

BACKGROUND OF STUDY: Television advertisement represents one of the several stimuli to which children are exposed, like other kinds of stimuli existin...

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6. EXPOSURE TO INTERNET WELLNESS INFORMATION ON INSTANT NOODLES CONSUMPTION AND DIETARY CHANGE AMONG UNDERGRADUATES IN SOUTHEAST NIGERIA

INTRODUCTION

E-Health literacy is a term that describes the relatively modern concept of an individual's ability to search for, successfully access, comprehend, and appraise desired health information from electronic sources and then use such information to attempt to address a part...

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7. EXTENT OF UTILIZATION OF MARKETING MIX COMPONENTES BY SMALL AND MEDIUM SCALE ENTERPRISES IN IMO STATE NIGERIA

Background to the Study

In every country or state, enterprises occupy a place of pride and importance. Enterprise in the view of Obi (2002) is of three major categories; Small, Medium, and Large scales. This study focuses on Small and Medium Enterprises popularly referred to as SMEs. Ac...

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