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1. ASSESSMENT OF NEW PRODUCT DEVELOPMENT AND MANAGEMENT IN NIGERIA: A STUDY OF UNLIEVER NIGERIA PLC

BACKGROUND OF THE STUDY: New product development process allows firms to deal with progressively intensive competition when facing challenges from rapidly changing market condition. Companies try to gain sustainable competitive advantages with continues innovation. These effort a...

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2. ATTITUDE OF TELEVISION AUDIENCE TOWARDS COMMERCIAL INTERRUPTION OF TELEVISION PROGRAMMES

BACKGROUND OF STUDY: Television industry in Nigeria is still in its infant stage comparatively to its counterparts in other parts of the developed world. However, it has metamorphosed remarkably within this short period of its history. There have been some achiev...

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3. A COMPREHENSIVE BACTERIOLOGICAL EXAMINATION CONDUCTED ON THE WATER SUPPLY WITHIN THE CONFINES OF THE FEMALE HOSTEL AT THE ESTEEMED UNIVERSITY OF UYO

Background Of The Study: Water is an essential and intricately interrelated element that is fundamental to the existence of life, as life cannot be sustained without it. Water must be consistently prioritised due to its critical importance. Access to clean and safe drinking water...

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4. AN INVESTIGATION INTO THE BACTERIOLOGICAL COMPOSITION OF WATER WITHIN THE RESIDENTIAL HALLS OF NIGERIAN UNIVERSITIES

 INTRODUCTION: Water has an essential role in life and is inextricably intertwined with it; without water, there would be no life. Because of this, it is essential that water always get the appropriate amount of attention at all times. The provision of clean...

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5. THE INFLUENCE OF OMO DETERGENT TELEVISION COMMERCIALS ON CONSUMER’S PATRONAGE OF THE PRODUCT (A CASE STUDY OF WARRI METROPOLIS)

Abstract: The study investigated the influence of Omo Detergent Television Commercials On Consumer’s Patronage Of The Product In Warri Metropolis, to which three (3) major questions serve as a guide. The question includes, Is Omo detergent television commer...

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6. TREND IN THE USE OF HUMAN MODELS IN THE NIGERIAN ADVERTISING INDUSTRY

CHAPTER ONE

INTRODUCTION: Advertising is any paid form of non-personal presentation and promotion of persons, institutions, ideas, goods or services, by an identified sponsor using appropriate medium or media of communi...

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7. THE INFLUENCE OF OMO DETERGENT TELEVISION COMMERCIALS ON CONSUMER’S PATRONAGE OF THE PRODUCT. (A CASE STUDY OF WARRI METROPOLIS)

CHAPTER ONE

INTRODUCTION

BACKGROUND TO THE STUDY: Advertising is said to be paid, non-personal communication from an identified sponsor using the mass media to persuade or inf...

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8. THE IMPACT OF SALES PROMOTION ON CUSTOMERS PATRONAGE

CHAPTER ONE

INTRODUCTION

Background of the study: Sales promotion involves the marketing activities other than advertising, publicity or personal selling, that stimulate consumers’ purchase and dealer effectiveness. The...

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9. THE IMPACT OF GLOBALIZATION OF FINANCIAL SERVICE ON THE DEVELOPMENT OF NIGERIAN INSURANCE INDUSTRY (A STUDY OF IGI INSURANCE)

CHAPTER ONE

INTRODUCTION

BACKGROUND OF THE STUDY: Globalization means the whole world is becoming a global village, the world are coming together to be one in unity, things ar...

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10. AN ASSESSMENT OF THE CRITICAL ROLE OF NAFDAC ON MARKETING OF DRUGS

CHAPTER ONE

INTRODUCTION

Background Of The Study: The NAFDAC story is the story of food drugs and other products regulation in Nigeria.  It is a story that began well eve...

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11. INVESTIGATION OF OIL/DIESEL CONTAMINATION AND WASTE WATER SEEPAGE USING 2-D ELECTRICAL RESISTIVITY AND GROUND PENETRATION RADAR

CHAPTER ONE

INTRODUCTION

Background to the study: Soil has many varying functions aside from providing the primary form for which plant exist and reproduce it also has the function of separating and absorbing while also restricting the movement of toxic material further which...

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12. AN ASSESSMENT OF COLIFORMS IN THE AMERICAN UNIVERITY OF NIGERIA WATER DISTRIBUTION SYSTEM

WATER DISTRIBUTION

Generally, water has numerous purposes: drinking; bathing; washing clothes and dishes; cooking; flushing toilet, irrigation, just to name a few. Its significance cannot be over stressed. This is on the grounds that every day each individual uses water for one thing or...

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13. ASSESSMENT OF POLLUTANTS LEVELS OF SURFACE WATER SEDIMENT AND FISHES FROM MBO RIVER SYSTEM AKWAIBOM STATE NIGERIA

1.1Background of the Study

Surface water bodies such as lakes, streams and rivers are the earth’s most vital renewable and widely distributed natural resources of providing man’s comfort, means of livelihood, circulation of the earth’s moisture (Barlkrishan, 2011). Mbo...

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14. DETERMINATION OF SELF EMPELOYMENT SKILLS NEEDED BY BUSINESS EDUCATION STUDENTS IN COLLEGES OF EDUCATION IN SOUTH -WEST

Background of the Study

Education is the bed rock of a nation‟s economy. It is the suitable legacy with which a child should be left in order to successfully exist in life and to remain productively capable in any economy. Education is also seen to be the robust step in paving the way f...

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15. FUNGAL-DEGRADED MAIZE BY-PRODUCTS AS FEED FOR WEST AFRICAN DWARF RAM

ABSTRACT

Maize by-products are potential feed resources for ruminants if properly harnessed. Their uses are however limited by high fibre content and low digestibility which can be enhanced by fungal degradation. Information on the use of fungal-degradation of maize by-products as feed...

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16. PRODUCTION AND ANALYSIS OF LIQUID SOAP USING CLOVES EXTRACTS

CHAPTER ONE

INTRODUCTION

1.1 Background of the Study

Liquid soaps have continue to see a growing demand ...

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