BACKGROUND TO STUDY

As modernity unravels, with its awe-inspiring issues and potential, the subject of marketing is getting growing attention from businesses, organizations, and governments. Marketing is both an ancient and new profession. It existed in the past, or sin...

ABSTRACT: The study examined sales promotion as a persuasive activity hence is the direct and indirect communication used by firms to influence present and potential customers fro the purpose of making sales. This study was in the main time, exploratory and...

ABSTRACT: Due to technology  Advancements, relationship marketing has become a reality in recent years. Technologies such as data warehousing, data mining, and campaign management software have made customer relationship management a new area where firms can gain a competitiv...

ABSTRACT: Research concerns “Bank failure” causes and consequences” Bank failure in our banking industry has become a peculiar household word in this country, which cannot be overemphasized. It is a re-current issue, which cause...

ABSTRACT: An online stadium management information system for the Godswill Akpabio International stadium Uyo, was be developed in this project. The current process of management at the Godswill Akpabio International Stadium is being operated manually and due to t...

INTRODUCTION: In the twentieth Century, the banking world has seen a continuing process towards fully computerized operations.  At the start of the century there were few mechanical aids with all ledgers, passbook and account statements being written by hand.  By 1920s...

ABSTRACT: The central tenet of banking sector consolidation was to develop a strong, reliable and diversified banking sector that is capable of playing effective developmental roles in the economy, such as funding of small and medium scale enterprises and becoming a competent and...

Abstract: This project examines the issues of working capital management in banks specifically, it focuses attention on an efficient and effective. Working Capital Management using the case study of Wema Bank Plc. The study examines and expatiates on the merit of maintaining an e...

Background to the Study: The relevance of banks in the economy of any nation cannot be overemphasized. They are the cornerstones of the economy of a country. Banks play the important role of promoting economic growth and development through the&nbs...

Background of the study: Credit management in our banking sector today has taken a different dimension from what it used to be. The banking industry has adopted a lot of strategies in checking credit management in order to stay in business. Thu the banking industry in Nigeria has...

Background of the study: The rapid changes in business operations in contemporary times in the form of technological improvement require banks in Nigeria to serve their customers electronically. Traditionally, banks have been in the forefront of harnessing technology to improve t...

ABSTRACT: This study examines the impact of frauds and forgeries on the banking industry in Nigeria. One of the major characteristics a bank must possess is that its customers must be able to have unflinching and undoubted confidence in the banking the banki...

The contemporary corporate landscape is characterised by a high level of competitiveness, wherein the ability to survive and maintain long-term viability has become increasingly elusive for numerous organisations. The genesis of this competition can be attributed to the exponential expansion of t...

Background of the study: The whole concept of banking is built upon confidence in the liquidity of the bank. Liquidity management is critical in the banking operations. Customers place their deposits with a bank, confident that they can withdraw the deposit when...

​​​​​​Background of the study: Banking operation which can be traced back to the early colonial period has helped in economy growth and development of a country. In Nigeria, the existence of commercial banking started with the establishment of African Banking Corporation in 1892....

Background of the study: A financial institution is an organized body concerned with the management of money.  This is to say that the institution is responsible for the leading and borrowing of money in other words, it is an institution involved in financial intermediation...

​​​​​​Background of the study: Firms are facing turbulent operating environments characterized by changing technologies and markets that represent both problems and opportunities. Technology has catalyzed this change and innovation is increasingly becoming the norm to keep pace w...

BACKGROUND OF THE STUDY: Today’s business environment is very dynamic and undergoes rapid changes as a result of technological innovation, increased awareness and demands from customers. The application of information and communication technological concept...

ABSTRACT: This study review the corporate finance services as obtained in the Nigeria banking business. The major corporate finance discussed ranges from the capital market services, under which management of capital equity issue, marketing, packaging, advisory s...

ABSTRACT: This study was carried out to evaluate the role of computer in promoting the efficiency in nigeria commercial banks using First Bank, Enugu State  as case study. Specifically, the study aims to  find if computer have any effect in pr...

ABSTRACT: This study was carried out to the safety and security threats in hospitality industries in Cross Rivers State using some selected some selected hotels in calabar as a case study. The survey design was adopted and the simple random sampling techniqu...

ABSTRACT: The research work titled “the relevant of advertising as a determinant of customer patronage for fast food (a case study of Chiky and Early in Owerri Metropolis was carried out with objectives. To determine how advertising has affected the decisio...

ABSTACT: This study was carried out to critically appraise the use of marketing research in a marketing organization using about Backdesk Digital Marketing Agency in Nigeria as case study. To achieve this 3 research questions were formulated.  The...

ABSTRACT: The documentation management system in most audit firms no doubt, has a difficult task in today’s competitive auditing industry; hence there is the need for a fat, more efficient and effective processing system.

Client’s files cannot be assessed qu...

Abstract: The study looked into the assessment of fingerprint authentication system for ATM security. Specifically, the study aim to  provide a platform that will allow the bankers to collect customers’ finger print,  provide a platform that will allow the bankers...

Background to the Study​​​​​​​: The effectiveness of employees is influenced directly or indirectly by the conditions under which they are required to do their work, which affects worker per...

ABSTRACT: Through the use of questionnaires, this research was able to uncover the issues that are plaguing cyber cafés in Benue state, Nigeria. Data were gathered from cybercafes, and frequency counts and straightforward percentages were utilised in...

ABSTRACT: The contribution of the Business Establishment to the economic development of any nation cannot be over emphasized. Computer have also contributed greatly to ease the functions performed by this industries to meet its economic obligations to the nation. The computer as...

ABSTRACT: This study focused on interpersonal/human relations skills secretaries requires for effective job performance in industries. In the course of the study, related literature were reviewed. A total of 105 copies of questionnaire for both bosses, secretarie...

ABSTRACT: This study was carried out to examine adherence to ethical advertising by trado-medicine companies in Ebonyi State. Specifically, the study aims to find out whether trado- medical companies make use of advertisement, examine whether trado- med...

ABSTRACT: The purpose of this study was to analyse insurance awareness and insurance performance in the Nigerian economy. The case study utilised NICON Insurance Limited, located in Abuja, as a focal point for the research. The purpose of this study is to an...

Background of the study: In a banking environment that is becoming increasingly competitive, which is characterized by frequent changes in the regulatory environment, high cost of operations, dim misting spreads on profit from business as a result of sharp practices and the restr...

ABSTRACT: The focus of this study is to examine the present a critical investigation of the effect of covid-19 lockdown and POS withdrawal charges using Lagos State as case study. The study oversee an investigation into the impact of Covid-19 outbreak on the...

BACKGROUND OF THE STUDY: The word "public relations" has already been defined by several authors from various perspectives. Nwokoye (1984) defined public relations as the activities of a cooperative union, government, or other organization in establishi...

ABSTRACT: Basically the direction towards an efficient production of goods and services could be as a result of an effective control of cost of production. The study of standard costing as an aid in production cost control is very imperative especially in an econ...

ABSTRACT: This study was carried out to examine an assessment of the impact of marketing segmentation on production planning in an organization  in  cool. Specifically, the study  aims to determine the most effective segmentation strategies to used...

ABSTRACT: The main focus of this study is to assessment of twitter ban on digital marketing using GoTv Lagos State as case study. The study adopted a survey research design and with the aid of convenient sampling techniques, 80 participants who are staff of...

ABSTRACT: The utilisation of automated teller machines (ATMs) has experienced significant growth in popularity due to their cost-effectiveness in bank transactions and the convenience they offer to customers. As a result, ATMs have become an essential component o...

ABSTRACT: This study aimed to evaluate the impact of automated teller machine (ATM) utilisation on customer satisfaction inside Access Bank Nigeria Plc, located in Kaduna. The present study aimed to assess the impact of Automated Teller Machines (ATMs) on customer satisfaction wi...

ABSTRACT: This study is carried out to examine an empirical investigation of Covid-19 effect on Products’ Sales and Marketing using Ogbongonogo Market Asaba, Delta State.The survey research design and . Convenience sampling was employed for the study.  ...

ABSTRACT: The purpose of this study was to investigate the client orientation of service employees and service quality, using a case study approach focused on Momas System and Cometstar in Kano State. The present study specifically investigates the significance o...

Background Of The Study: Before the emergence of modern banking system, banking operation was manually done which lead to a slowdown in settlement of transactions. This manual system involves posting transactions from one ledger to another which human handles. Fi...

BACKGROUND OF THE STUDY: Following the beginning of the Industrial Revolution, there was an increase in the production of products and services due to the incorporation of machines into the production system. As a result, there was an abundance of items that...

Background Of The Study: The kind of decorating utilized in a space is known as interior design in the hospitality business. It is the lens through which potential customers perceive the hospitality sector, which includes lodging, dining establishments, fast food...

ABSTRACT: The current state of the Nigerian economy has resulted in a decline in the purchasing power of customers in relation to products and services. The present study survey has undertaken a critical examination of the impact of sales promotion on MTN Ni...

Background of the Study: Communication is acknowledged all over the world as the most distinctive factor for human interaction. Over the years it has become needful for organization to relate with customers. Hitherto internet era in the world, customers largely s...

Background of the study: The assertion that Nigeria is one of the most successful maritime nations in the world is supported by the fact that this view is shared by both domestic maritime operators and those based in other countries. Ports are intended to be secure areas, and the...

INTRODUCTION: The development of internal combustion engines resulted in a growth in the need for the consumption of fuel in the modern era. As the number of people who own cars has increased, there has been a corresponding rise in the need for gas stations. A gasoline station ou...

BACKGROUND OF THE STUDY: Logistics management encompasses the crucial task of efficiently and effectively coordinating the transportation of both raw materials and finished goods from their respective production sites to the ultimate point of purchase. Prior to being utilise...

Background To The Study: The performance of each firm not only contributes to its own market value, but also to the growth of the whole industry, which in turn contributes to the economy's economic success. Scholars in numerous fields of business and strategi...