1. THE EFFECT OF CONSUMER PROTECTION ON BRAND LOYALTY IN FAST MOVING CONSUMER GOODS
ABSTRACT: The study examined the effect of consumer protection on brand loyalty in fast moving consumable goods in Lagos.
The descriptive survey design was used in carrying out this research work. The research considered the survey research design appropriate, due to th... Read More
2. A SURVEY OF CONSUMER PROTECTION LAWS AND ITS CORRESPONDING EFFECTS ON CONSUMPTION OF TOBACCO PRODUCTS
ABSTRACT: This study was carried out to examine effect of consumer protection laws on consumption of tobacco in Ado Ekiti Local Government Area of Ekiti State. Specifically, the study examined if consumer protection laws have any negative eff... Read More
3. E-COMMERCE IN NIGERIA AND THE IMPACT OF ONLINE VALUE-ADDED TAX
BACKGROUND OF THE STUDY: In many developing nations, such as Nigeria, the Value-Added Tax, sometimes known as VAT, has become an important source of revenue (Ijewere, 2022). In sub-Saharan Africa, for instance, value-added tax (VAT) has been implemented in the Re... Read More
4. THE IMPACT OF MARKETING COMMUNICATION ON CONSUMER BRAND LOYALTY
CHAPTER ONE
INTRODUCTION
BACKGROUND OF THE STUDY: Recently, increased attention is being paid by business, on how to achieve maximum returns in their investment and it is a tr... Read More
5. THE IMPACT OF ONLINE VALUE ADDED TAX ON E-COMMERCE IN NIGERIA
CHAPTER ONE
INTRODUCTION
BACKGROUND OF THE STUDY: Value Added Tax (VAT) has become a major source of income in many developing countries, such as Nigeria. In sub-Saharan Afric... Read More
6. AN ASSESSMENT OF THE CRITICAL ROLE OF NAFDAC ON MARKETING OF DRUGS
CHAPTER ONE
INTRODUCTION
Background Of The Study: The NAFDAC story is the story of food drugs and other products regulation in Nigeria. It is a story that began well eve... Read More
7. AN ASSESSMENT OF CONSUMER RIGHTS IN NIGERIA: A CASE STUDY OF THE SACHET WATER INDUSTRY
ABSTRACT
The indispensability of safe drinking water to man cannot be over-emphasized. This research has traversed the allowable length and breadth of the applicable laws, regulations, as well as international and national policy frameworks on safe drinking water. It has also examined c... Read More
8. AN EXAMINATION OF THE ROLE OF NIGERIAN COMMUNICATIONS COMMISSION (NCC) IN REGULATING THE TELECOMMUNICATIONS SECTOR
ABSTRACT
This research sets out to examine the role of the Nigerian communication commission in regulating the Nigerian telecommunication sector. It further scrutinizes the legal and regulatory framework surrounding the business of telecom industry in Nigeria. It predominantly scrutiniz... Read More